Privacy Policy

Section 01
Introduction

BFR Restoration (“BFR,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains what personal information we collect when you visit bfrrestoration.com (the “Site”) or contact us about our services, how we use that information, and the choices you have regarding it.

By using our Site, submitting a contact or assessment request form, or engaging BFR Restoration for services, you agree to the practices described in this policy. If you do not agree, please do not use our Site or submit information through it.

We recognize that many people who contact BFR Restoration are doing so during a difficult or sensitive moment. We handle all information provided to us with the discretion and professionalism that those situations require.

Section 02
Who We Are

BFR Restoration is a fully insured and bonded professional restoration and specialty cleanup company providing emergency and scheduled services to residential, commercial, and institutional clients throughout Pennsylvania, New Jersey, and on a nationwide basis for qualifying projects.

Our services include water damage mitigation, fire and smoke restoration, mold removal and remediation, biohazard cleanup, hoarding cleanup, trauma and crime scene cleanup, odor removal, and large loss response services.

Section 03
Information We Collect

We collect information in two ways: information you provide directly to us, and limited technical information collected automatically when you visit our Site.

3.1   Information You Provide

When you submit a contact form, assessment request, or otherwise reach out to us, we may collect the following:

• First and last name
• Phone number
• Email address
• Property address where service is needed
• Property type (residential, commercial, institutional)
• Type of service or situation you are inquiring about
• Urgency level and preferred contact method
• Any additional details you choose to include in the message field
• Insurance carrier information, when provided voluntarily

This information is used solely to respond to your inquiry, schedule an assessment, prepare a scope of services, or coordinate with your insurance carrier. We do not use it for unrelated marketing or automated campaign purposes.

3.2   Information Collected Automatically

When you visit our Site, standard technical information is collected automatically, including:

• IP address (anonymized where possible)
• Browser type and version
• Device type (desktop, mobile, tablet)
• Pages visited and time spent on each page
• How you arrived at the Site (search engine, referral link, direct)
• Date and time of your visit
• General geographic region (state and country level — not your precise location)

This data is collected through standard web analytics tools and used in aggregate form to understand how visitors use our Site so we can improve its performance and content. It is not used to identify you individually.

3.3   Cookies

Our Site may use cookies — small text files stored on your device — to support basic functionality, remember your preferences, and support anonymous traffic analysis. We do not use cookies to track your browsing activity across other websites or to serve you targeted advertising.

If you prefer not to accept cookies, you can adjust your browser settings to decline or delete them. Basic Site functionality will not be affected by declining cookies.

Section 04
How We Use Your Information

We use the information you provide for the following purposes only:

• To respond to your inquiry. When you contact us or submit an assessment request, we use your contact information to reach you by phone or email. This is the primary use of everything we collect.
• To assess your property and situation. The details you provide help us determine the appropriate service, equipment, and personnel for your specific circumstances.
• To deliver services. Once engaged, your property address, service type, and project details are used to complete the work you have requested.
• To coordinate with your insurance carrier. If you are filing an insurance claim, we use your information to document damage, communicate with adjusters, and support your claim — only with your knowledge and consent.
• To improve our Site. Anonymized analytics data helps us understand which services and content are most useful to visitors.
• To comply with legal requirements. We retain records as required by Pennsylvania and New Jersey business, contracting, and licensing regulations.

We do not use your information for automated email marketing campaigns, lead resale, or any purpose unrelated to responding to your request and completing your project.

Section 05
How We Share Your Information

We do not sell, rent, trade, or share your personal information with third parties for marketing purposes.

We may share your information only in the following limited circumstances:

5.1   Service Providers

We work with a small number of trusted technology vendors to operate our website, including our web hosting provider, website maintenance provider, and contact form platform. These vendors access your information only to the extent necessary to operate the Site on our behalf and are contractually prohibited from using it for any other purpose.

5.2   Insurance Carriers and Adjusters

If you are submitting a property insurance claim, we share damage documentation, moisture mapping reports, and scope of work information with your insurance carrier and adjuster as part of the claims support process. This sharing occurs with your knowledge as part of the service we provide.

5.3   Licensed Third-Party Specialists

Certain projects require the involvement of licensed specialists such as plumbers, industrial hygienists, or medical waste disposal contractors. Necessary project information may be shared with these specialists to coordinate the work. They are independent contractors, not employees or agents of BFR Restoration.

5.4   Legal Requirements

We may disclose information if required by law, court order, or governmental authority, or if we believe disclosure is necessary to protect the rights, property, or safety of BFR Restoration, our clients, or others.

5.5   Business Transfers

In the event of a sale, merger, or transfer of BFR Restoration’s business, your information may be included as part of that transaction. You will be notified of any material change to how your information is handled.

Section 06
Data Retention

We retain your information for as long as reasonably necessary for the purpose it was collected:

• Assessment requests and contact inquiries: Retained for up to 2 years from the date of last contact, or for the duration of any resulting service relationship.
• Active client and project records: Retained for a minimum of 5 years in accordance with Pennsylvania and New Jersey business and contractor licensing requirements.
• Insurance claim documentation: Retained for the duration required by the claim process and applicable state regulations.
• Anonymized analytics data: Retained according to the default retention settings of the analytics platform in use (typically 14 to 26 months).

When information is no longer needed for the purpose it was collected and no legal retention requirement applies, we delete it or allow it to expire from our systems in the ordinary course of business.

Section 07
Data Security

We take reasonable and commercially appropriate steps to protect your personal information from unauthorized access, misuse, loss, or disclosure. Our website is secured with SSL/TLS encryption (HTTPS), meaning all information you submit through our contact forms is encrypted in transit between your browser and our servers.

Our hosting environment includes active security monitoring, server-level intrusion detection, malware scanning, automated daily backups, and regular maintenance performed by our web services provider.

No method of data transmission over the internet is 100% secure. While we employ commercially reasonable safeguards, we cannot guarantee absolute security. We encourage you not to include sensitive financial, legal, or medical information in website contact forms.

Section 08
Your Rights and Choices

8.1   Access, Correction, or Deletion

You may contact us at any time to request what personal information we hold about you, to correct inaccurate information, or to request deletion of your information. We will respond to all such requests within 10 business days.

8.2   Opt Out of Follow-Up Contact

If we have contacted you following an inquiry and you prefer not to receive further outreach, simply notify us by phone or email and we will remove you from any future contact related to that inquiry.

8.3   California Residents — CCPA Rights

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with additional rights, including the right to know what personal information we collect and how it is used, the right to request deletion, and the right to opt out of the sale of personal information. We do not sell personal information. To exercise any CCPA right, contact us using the information in Section 12.

8.4   New Jersey Residents

New Jersey residents may have additional rights under the New Jersey Privacy Act and related regulations. To inquire about your rights or to make a request, contact us directly using the information in Section 12.

Section 09
Sensitive Service Confidentiality

BFR Restoration provides services in situations that are often deeply personal, emotionally difficult, and inherently private — including trauma scene cleanup, crime scene remediation, unattended death cleanup, biohazard cleanup, and hoarding remediation. We apply heightened confidentiality standards to all information associated with these service types.

Specifically, for sensitive service engagements:

• Information about the nature of the service is shared only with the personnel directly involved in performing the work, and is not discussed externally.
• Job site photographs taken for documentation purposes are never used in public marketing materials, case studies, or social media without your explicit written consent.
• Unmarked vehicles are available upon request for clients who require a discreet on-site presence.
• We do not disclose the nature of a service engagement to neighbors, building occupants, or other parties who are not directly involved in the project.

If you have specific confidentiality requirements for your situation, please communicate them to us at the time of your inquiry. We will do our best to accommodate them.

Section 10
Children’s Privacy

Our Site is not directed at children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child under 13 has submitted personal information through our Site, please contact us immediately using the information in Section 12 and we will delete it promptly.

Section 11
Third-Party Links

Our Site may contain links to third-party websites for informational purposes — for example, links to insurance resources, regulatory agencies, or partner organizations. These links do not constitute an endorsement of any third-party website, product, or service.

BFR Restoration is not responsible for the content, privacy practices, or availability of any third-party website. We encourage you to review the privacy policy of any website you visit before submitting personal information to it. This Privacy Policy applies only to information collected through bfrrestoration.com.

Section 12
Contact Us About This Policy

If you have questions, concerns, or requests related to this Privacy Policy or the way your personal information is handled, please contact us directly. We respond to all privacy-related inquiries within 10 business days.

Section 13
Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make updates, we will revise the “Last Updated” date at the top of this page.

We encourage you to review this policy periodically. Your continued use of the Site or engagement of our services after any update constitutes acceptance of the revised policy. For material changes that significantly affect how we use your information, we will make reasonable efforts to notify affected users directly.

Section 14
Governing Law

This Privacy Policy is governed by and construed in accordance with the laws of the Commonwealth of Pennsylvania, United States, without regard to its conflict of law provisions. Any disputes arising under or related to this Privacy Policy shall be subject to the jurisdiction of the appropriate courts located in Pennsylvania.

This policy was last reviewed and updated in August 2026 and applies to all information collected through bfrrestoration.com on or after that date.